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  • Hurricane Harvey Fundraiser at HyVee

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    August 31, 2017
    Hy-Vee, Customers Partner to Raise Funds for Victims of Hurricane Harvey
    Company to match up to $100,000; proceeds will benefit American Red Cross
    WEST DES MOINES, Iowa (August 29, 2017) Hy-Vee, Inc. announced today they will be accepting customers’ donations for those affected by Hurricane Harvey. Hy-Vee will match all donations received from August 30 to September 30, up to $100,000. Funds will be provided to the Red Cross to help with relief efforts in Texas, including supporting volunteer efforts, opening shelters and providing meals and other supplies.
    “No matter where we are from, we all stand with the people of Texas impacted by the devastation of Hurricane Harvey,” said Randy Edeker, chairman, president and CEO of Hy-Vee. “We look forward to working with customers to bolster relief efforts for this unprecedented and catastrophic event.”
    Hy-Vee customers will have the ability to donate $1 or $5 amounts at the cash register of any Hy-Vee store. Customers will be able to add the amount to their purchase, or donate separately if they are not purchasing groceries. Hy-Vee will match customer and partner donations up to $100,000. In addition, the company will partner with the Red Cross to distribute the funds.
    “Due to the generous efforts of Hy-Vee and its customers we can help meet the historic need coming from Texans as the result of Hurricane Harvey,” said Leslie Schaffer, regional executive, Iowa Region of American Red Cross.
    The Red Cross provides volunteers, shelters and supplies for those affected by Hurricane Harvey. As of Sunday, August 27, the Red Cross has mobilized material resources to shelter up to 52,000 individuals and expects to have 4,000 to 5,000 workers on the ground by the end of the week as the weather improves. More than 40 volunteers from the Iowa Region of the American Red Cross have been assigned to Texas. Additionally, they have sent six Emergency Response Vehicles from Des Moines.
    Hy-Vee Inc. is an employee-owned corporation operating more than 240 retail stores across eight Midwestern states with sales of $9.8 billion annually. The supermarket chain is synonymous with quality, variety, convenience, healthy lifestyles, culinary expertise and superior customer service. Hy-Vee ranks in the Top 10 Most Trusted Brands and has been named one of America’s Top 5 favorite grocery stores. The company’s 85,000 employees provide “A Helpful Smile in Every Aisle” to customers every day. For additional information, visit www.hy-vee.com.
    About the American Red Cross:
    The American Red Cross shelters, feeds and provides emotional support to victims of disasters; supplies about 40 percent of the nation's blood; teaches skills that save lives; provides international humanitarian aid; and supports military members and their families. The Red Cross is a not-for-profit organization that depends on volunteers and the generosity of the American public to perform its mission. For more information, please visit redcross.org or cruzrojaamericana.org, or visit us on Twitter at @RedCross.

    Josie Albrecht, Communications Manager
    (515) 267-7770


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